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Our Mission

Our mission is this – To improve worldwide wellbeing through next generation innovation.

Rooted in family values and fuelled by a shared passion for wellbeing, EDGE has arisen from humble beginnings to achieve global recognition as a leading innovator of next generation products. Our journey began with one son’s goal to help his mother quit smoking and has evolved into a worldwide endeavour to empower millions to do the same.

We constantly strive to be at the very forefront of our industry; defining best practise, catalysing innovation, and delivering products of unmatched quality that both inspire and resonate with our customers. Having achieved landmark success in the UK, and now operating in countries around the world, each day brings us that much closer to reaching our collective goals. Our mission is simple in essence but complex to achieve – EDGE stands ready to meet that challenge.

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NextGEN 360 Ltd Registered office NextGEN360 Ltd, Unit 5-6 Castlehill, Horsfield Way, Stockport, SK6 2SU, United Kingdom, Registered in GB

Company Registration Number 08116148 VAT no. GB141522450

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