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The Ultimate Guide To Vape Juice


Vape juice goes by many names, from e-liquid to vape oil and all points in-between. Whichever name you know it by, vape juice refers to the flavour-packed liquid, often containing nicotine, that we use in e-cigarettes.

While all e-liquids serve the same purpose, there are many different types available catering to different vaping preferences. Working out which is best for you can be difficult, especially as a new vaper. That's why in this comprehensive guide, we will break down everything you need to know about vape juice so you can get the most from your vaping journey.

EDGE Vaping UK Core E-Liquid Mint Vape Juice

What Is E-Liquid/Vape Juice?


E-liquid, also known as vape liquid or vape juice, is the substance we vaporise in e-cigarettes to deliver the nicotine-containing vapour we then inhale to satisfy our cravings. It comes in a range of different formats, with varying properties tailored to different vaping styles. If you’ve chosen vaping as an alternative to smoking as part of a quit attempt, matching the right e-liquid with the right vape device is a crucial step in ensuring you start your journey correctly.

Different types of e-liquid are produced by carefully blending specific amounts of four key ingredients to provide varying experiences, designed to suit different user preferences. Ultimately, however, e-liquid is intended as a less harmful method of nicotine consumption, whether used as a permanent alternative to cigarettes or as part of a longer quitting journey leading to a nicotine-free lifestyle.

What Ingredients Are In Your Vape Juice?


E-liquid typically contains four primary ingredients: PG, VG, freebase or salt nicotine, and flavouring. PG stands for Propylene Glycol, and VG stands for Vegetable Glycerol – both are flavourless and mostly tasteless clear liquids that are commonly used as bases in a wide variety of products, from medicines to foods!

E-liquid flavourings are carefully developed and refined to perform optimally and remain stable in the PG and VG base, while the nicotine is specifically diluted to a 7.2% concentration in PG to allow us to accurately produce our ranges of nicotine strengths.

Propylene Glycol (PG)

PG is a clear, tasteless and colourless base material used in many common products, including inhalers. It is used in e-liquids as it is a very effective carrier for flavourings and nicotine.

PG is thinner in consistency than VG and produces far less vapour. 50/50 vape liquids are made using a higher volume of PG, allowing them to accommodate higher nicotine strengths.

Vegetable Glycerol (VG)

VG is a clear, slightly sweet and colourless base liquid that is used in a massive range of products, from food to hand sanitiser.

VG is perfect for e-liquids as it helps to create bigger and bolder flavours. It is very thick in its consistency and can produce massive vape clouds. Most e-liquids use a balanced combination of VG and PG, as VG is not an effective carrier agent.

Freebase Nicotine

This is the most common type of nicotine used in e-liquids like our EDGE Core range. It is called “freebase” as the nicotine itself is freely suspended in a base material like PG or VG, however PG is far more common due to its superior properties as a carrier agent.


Most freebase nicotine intended for the vaping industry is suspended in PG at 7.2%, this allows manufacturers to accurately blend it into e-liquids to create the various strengths offered.

Salt Nicotine

Nic salts are a more recent addition to the vaping industry. They work in the same way as freebase nicotine, however during manufacturing, the nicotine is combined with one of a variety of potential “salt acids”. These salt acids neutralise the naturally alkaline pH of the nicotine. The result is an e-liquid that is smooth on the throat and less harsh in taste, even at very high strengths like 18mg & 20mg.

Nic salts like EDGE LIQ deliver deep, lasting satisfaction far faster and for far longer than is offered by freebase. They come in different forms, common nic salt varieties include: Nicotine Salicylate, Nicotine Benzoate, Nicotine Ditartrate & Nicotine Levulinate.

Vape Flavourings

Flavourings are what truly bring an e-liquid to life, they come in near limitless varieties, with dessert, fruit, beverage, candy and minty profiles available to name a few.

They are usually suspended in a base consisting primarily of PG, which allows the flavourings to be properly blended alongside VG to create the finished product. They are classed as “food-grade” and are very similar to those used in the catering industry, however our flavour experts carefully optimise them for vaping.

Vaporesso Xros Pro & EDGE LIQ E-Liquid

How Does Vape Juice Work In Your Vape Kit?


Once you add your chosen vape juice to your vape kit's tank or pod, it begins to absorb into the wicking material (usually cotton) via the small openings called wicking ports in the vape coil's housing.

The coil wire itself surrounds this wicking material, and when a current from the battery is passed through it, the heat generated turns the absorbed e-liquid into an aerosol or 'vapour'.

This vapour is then inhaled, delivering flavour and nicotine to help manage cravings.

What Kinds Of Vape Juice Can You Buy?


Be it at the behest of consumer demand, shifting trends or evolving regualtions and restrictions, there have been multiple types of vape juice developed over the years since vaping rose to popularity.

As a new vaper this can make it a little confusing to work out which will fit your journey best. To help you understand the basics of each type we sell here at EDGE Vaping, we break them down below.

What Is 50-50 Freebase Vape juice?


EDGE Vaping UK Core Best 10ml E Liquid Menthol 6mg
  • The most commonly used e-liquids are typically called “50/50 freebase”. This refers to the fact that in most cases these e-liquids will contain freebase nicotine and an even ratio of PG to VG, which results in a stable mixture capable of supporting nicotine strengths of up to 18mg.
  • Better suited to smaller vaping devices that are designed to support mouth-to-lung (MTL) style of vaping.
  • Most pre-filled pod devices like the EDGE GO will utilise 50/50 recipes in a variety of flavours and strengths.

What Is Nic Salt Vape Juice?


UK Made Nic Salts Watermelon Ice Edge LIQ
  • Nicotine Salt e-liquids follow the same principles as 50/50 freebase vape juice and are blended in the exact same way. The main difference is that they utilise salt rather than freebase nicotine. This offers some key benefits, including a smooth taste even when vaped at higher strengths, and faster acting satisfaction.
  • Bar Salts like our EDGE LIQ range are the most modern e-liquid type to hit the market and are essentially nic salt vape juices with double-concentrated flavour.
  • They contian such intense and bold flavourings to replicate the experience offered by incredibly popular disposable vape kits like Elf Bar or Lost Mary when paired with refillable pod kits.
  • Along with double-concentrated flavours, most bar salts have a low to high strength cooling element, giving them a fresh and almost mentholated taste. Some vapers love this, others not so much.

What Is High-VG Vape Juice?


EDGE Vaping UK Smoke Elite HVG 10ml E-Liquid Raspberry 3mg
  • High Vegetable Glycerol (aka HVG, 70/30 or 80/20) e-liquids are, along with 50/50s, one of the longest-standing vape juice varieties available to buy. They utilise a much higher ratio of VG in their recipe which produces bold flavour and big clouds.
  • Due to the lower volume of PG, a more effective carrier agent, HVG e-liquids are typically unavailable in strengths beyond 3mg or 6mg.
  • Higher strengths of nicotine are less preferable for HVG juices as larger doses (12mg and above) are generally considered be an unpleasant experience due to the large amount of vapour that is typically inhaled.
  • HVG e-liquids are only compatible with sub-ohm vaping devices, with a coil rating of less than 1.0ohm. These devices are instantly recognisable in most cases due to their large size, often outlandish designs and detailed user interface - typically used by experienced vapers.

How To Choose The Best Vape Juice For You


There are no right or wrong answers when it comes to choosing the best e-liquid for your journey – it all comes down to personal preference. However, depending on what you want to get from your vaping journey, as well as your level of experience, opting for one variety over another could lead to a more successful and satisfying vaping experience.

From nicotine type & PG/VG ratio to flavour, there are a few factors to consider when making the decision to buy an e-liquid which we will explore below.

HVG vs Freebase Vs Nic Salt Vape Juice: Which Should You Choose & Why?


  • EDGE Vaping UK Smoke Core 10ml E-Liquid Strawberry & Watermelon 6mg

    Why Choose 50-50 Freebase Vape Juice?

    Freebase 50-50 vape juice is where most new vapers start their journey. Their balance between flavour and vapour make them more accessible while still adjusting to vaping as opposed to smoking.

    Their 50-50 PG/VG ratio accommodates the widest range of nicotine strengths (3mg, 6mg, 12mg & 18mg), giving you plenty of options when finding the right level to manage your cravings.

    Freebase nicotine is known for delivering a throat hit comparable to the heat of smoking tobacco, which can make it a good choice for those transitioning from smoking without relapse.

    Unlike modern nicotine salts, freebase 50-50 vape flavours are less concentrated but still perfectly defined, appealing to a wider range of vapers. Some find double-concentrated flavours too sweet or intense. This makes freebase 50-50 vape juice even more accessible for beginners, who are simply looking to experiment until they find their ideal vape flavour type.

  • Edge LIQ Blue Razz Lemonade Nic Salt Cheap UK Made E-Liquids

    Why Choose Nic Salt Vape Juice?

    Nic salt vape juice has unique benefits that suit both new and experienced vapers depending on their preference. Particularly, vapers who have only ever used disposable vapes like Elf Bars will find modern nic salts like EDGE LIQ the perfect like-for-like vape juice to pair with a refillable pod kit once single-use vapes are banned this year (2025).

    If you have tried freebase e-liquid, and required higher nicotine strengths to meet your cravings, then you may have found the throat hit to be too intense. If this is the case, then nic salts are a great way to experience high-nicotine satisfaction without any significant throat hit at all.

    Nic salts are designed to be incredibly smooth, regardless of the strength you choose. this means that 5mg, 10mg, 15mg and 20mg all vape very similarly. This means their double-concentrated flavours shine through undiluted by the flavour of nicotine, which also makes them a great choice for those who love vaping for flavour.

  • EDGE Vaping UK Smoke Max 10ml E-Liquid Mango Ice Menthol 3mg

    Why Choose High-VG Vape Juice?

    HVG e-liquids are a much more niche option than freebase 50-50 or nic salts, and are much less popular today than they were a few years ago. Despite this there is still a loyal following of vaping enthusiasts and more experienced vapers who value bigger clouds and the sub-ohm vape kits needed to get the most out of this thicker e-liquid.

    They are less suitable for new vapers looking to manage cravings because their high Vg content means they rarely exceed 3mg in strength, which is the lowest strength typically available in any type of e-liquid.

    They also require a little more investment into advanced vape kits, which also means you will need a little more technical know-how to use them properly.

    Non of these factors should put you off from trying them however, plenty of vapours love the thick clouds and bold flavours they offer, as well as the option of shortfill HVGs. These allow you to buy larger volumes of vape juice than 10ml, and can be combined with nic shots to create your perfect nicotine level.

Can Vape Juice Be Used In Any Vape Kit?


While technically nothing is stopping you from putting any vape juice into any vape kit, you may have less than pleasant results if you pair them incorrectly.

Different types of e-liquid work far better with some vape kits than others, and choosing the best vape kit for your chosen e-liquid (or vice-versa) is an important step in starting a vaping journey that satisfies.

How To Choose The Best Vape Kit For Your E-Liquid

  • Which Vape Kit Is Best For 50-50 Freebase Vape Juice?

    Suitable for the widest variety of vape kits, 50/50 freebase e-liquids like EDGE Core are best paired with a device with a coil rated at 1.0ohm or higher - they may be described as suitable for MTL (mouth-to-lung) style vaping, which is the preferred inhale style for 50-50 freebase vape juice.

    This means the vast majority of AIO (All-in-One) vape pens and pod kits are more than capable of supporting freebase 50-50 e-liquid, without exposing newer users to complex features such as variable wattage.

    Plenty of advanced vape kits can be set up to use 50-50 freebase vape liquid too, provided they offer coil options in an appropriate resistance. For most new vapers however, their advanced features may be a little complex; conversely, this works to the advantage of experienced vapers who want a tailored experience while still using freebase 50-50 e-liquids.

    Using an HVG e-liquid in this kind of vape kit can lead to reduced performance. The thicker vape juice cannot properly absorb through the smaller wicking ports in the coil, increasing the risk of dry-burn (when dry wicking material burns as the coil is heated due to not having absorbed the e-liquid properly, causing a very bad taste and potentially destroying the coil).

  • Which Vape Kit Is Best For 50-50 Nic Salt Vape Juice?

    Nic salts are best paired with kits that also support other 50/50 vape juice, using coils rated above 1 ohm, described as supporting MTL (mouth-to-lung), or RDTL (restricted-direct-to-lung) vaping styles. The latter being the newer, typical inhale style enjoyed by disposable vapers.

    There are now many excellent pod kits available that feature RDTL pods with a sub-ohm rating but smaller wicking holes, such as the Xros Pro 0.4ohm coil, making them suitable for thinner 50/50 nic salt vape juice. These are the ideal choice for nic salt vapers, delivering enhanced double-concentrated flavour and a very smooth, airy inhale similar to disposable vapes.

    Any device with a coil rated around 0.6-1.2 ohms will work fine for most nic salt e-liquids. Look out for the term 'Mesh' as this is a newer style of vape coil ideal for nic salts as they deliver heat more evenly, making the most of their rich flavour profiles.

    With disposable vapes set to be banned in June this year (2025), time is running out to choose the best vape kit to continue your journey. Thankfully, here at EDGE we have plenty of amazing options to suit all budgets, which pair perfectly with our EDGE LIQ 10ml nic salts range.

  • Which Vape Kit Is Best For High-VG Vape Juice?

    Sub-ohm vape kits are the only suitable option for HVG e-liquid, including mods and pod mods with high-resistance coils ranging from 0.8 to as low as 0.12 ohms.

    These advanced kits come with extra features that new users might find daunting, but experienced vapers will appreciate, as they allow for greater customisation of the vaping experience to suit their preferred vape juice and personal preferences.

    As long as the kit uses a coil rated at 0.8 ohms or below, it will handle HVG vape juice effectively. These coils feature larger wicking ports that allow the extra-thick HVG vape liquid to efficiently absorb, paired with the higher wattage output of an advanced vape kit needed to heat the high-resistance sub-ohm vape coil.

    Attempting to use thinner 50-50 freebase or nic salt e-liquid in this kind of device will likely lead to over-absorption. This means the vape coil can flood, negatively impacting your vaping experience. Equally, higher strength freebase or even salt vape juice can taste very harsh when vaped at the wattage levels needed for sub-ohm vaping.

FindingThe Best Vape Juice Flavours For You


Choosing a vape flavour is a personal, subjective decision - it's all down to your personal taste!

There are literally hundreds of vape flavours out there to try, and at EDGE vaping we offer a selection of some of the very best vape flavours you can buy. new vapers who have recently stopped smoking often prefer tobacco or menthol vape juice flavours as they mimic the tastes offered by cigarettes.

For others however, variety is the spice of life, and with fruits, fruit ices, drinks, sweets, desserts, tobacco and more to explore, the possibilities are nearly endless. The best way to find your favourite vape flavour is by diving in and trying a few out - so explore the collections below!

Understanding Vape Juice Nicotine Strengths


Choosing the right nicotine strength is a vital part of your vaping journey and can make or break a smoking quit attempt. Besides choosing a strength that best matches your previous smoking intensity, there is also the consideration of whether to opt for freebase or salt nicotine, which is influenced by throat hit, and of course whether you are moving to 10ml vape juice from cigarettes (freebase is best), or disposable vapes (nic salts are best).

Recommendations for ex-smokers:

  • Light Smoker (Less than 5 per day) - 3-6mg freebase / 5-10mg nic salt
  • Moderate Smoker (5-10 per day) - 6-12mg freebase / 10-15mg nic salt
  • Heavy Smoker (10-20 per day) - 12-18mg freebase / 15-20mg nic salt
  • Very Heavy Smoker (More than 20 per day) - 18mg freebase / 20mg nic salt

Important Considerations:

  • Individual Tolerance: This table provides general recommendations. Individual nicotine tolerance can vary.
  • Device Type: The type of vape kit used can affect nicotine delivery. Pod systems often deliver nicotine more efficiently than sub-ohm devices.
  • E-liquid Type: Nicotine salt e-liquids are absorbed more quickly and provide a smoother throat hit compared to freebase nicotine e-liquids.
  • Experimentation: It's often recommended to start with a lower strength and adjust as needed to find what works best for you.

How To Safely Store Your Vape Juice


Storing your e-liquid properly is important if you want to keep it at its best. Even if the bottle hasn't been opened, the contents can be affected by the external environment.

The most important steps you can take when storing vape juice are avoiding extreme temperatures and direct sunlight. Heat and cold can impact the viscosity of the vape juice which may impact the effectiveness of your vape kit. This is most often either by limiting absorption if cold as the juice becomes thicker, or risking coil flooding if warm, as this makes the juice thinner.

Limiting exposure to sunlight preserves the colour of your vape juice, as nicotine is photosensitive, turning darker and darker in direct sunlight. This colour change is most noticeable in higher strength products, but can even happen to 3 or 6mg products if exposed for longer periods of time.

All of the above factors can also impact the flavour of your e-liquid, which can 'over-steep' - changing the way it tastes over time, and often leading to unpleasant results.

Despite all this it is important to remember that e-liquid is still unlikely to cause you harm if vaped in the above states, however it will be far from satisfying.

Does Vape Juice Expire?

While technically vape juice does not expire like food products, it can become less pleasant if left unused for a very long time. The ingredients in e-liquid are microbiologically stable for up to 10 years, but we recommend consuming them within 2 years of the produced-on date we print on the base of every bottle.

We use a POD instead of a BBE, because we feel this most accurately represents the lifespan of the product, and the decision to vape an older e-liquid is ultimately determined by your personal preferences and tolerances, rather than actual safety concerns.

Is Vape Juice Safe?


Many leading official authorities have stated that vaping is less harmful than smoking including the NHS, Action on Smoking & Health (ASH), and the UK Government - the latter being responsible for the landmark 2015 study that found vaping to be 95% less harmful than cigarette smoking.

Despite this, there are many people who are still concerned about the health impacts of vaping. While the long-term picture is still a little unclear, all the data we currently have access to points towards vaping being safe and certainly better than smoking.

Further to the statements of the authorities above, there are multiple stages involved in e-liquid manufacturing and sale that will hopefully go some way towards assuring people that every possible action is followed to ensure EDGE vaping products are safe to consume.

Why You Can Trust EDGE Vape Juice Safety

  • MHRA registration

    Every time a new e-liquid recipe is created, we can't just send it out to market. First, we must submit extensive information breaking down every component, in every ingredient, down to the tiniest decimal to the Medicines and Healthcare Product Regulatory Agency.

    This includes strict emissions tests to ensure that nothing changes when our mixtures are heated and inhaled. Unless the MHRA approves these submissions, the e-liquid cannot be legally sold.

    While not always the easiest to navigate, you can view all EDGE Vaping products on the MHRA's public database, along with products from every other legitimate vaping brand operating in the UK.

  • TPD/TRPR Regulations

    In 2016 the UK introduced the Tobacco Products Directive or TPD, later succeeded by the Tobacco and Related Products Regulations or TRPR.

    These are the strict rules of our industry that must be followed to the letter, and ensure a general standard of quality and safety is upheld across all legal vaping products.

    From the 10ml bottle size and 2ml tank capacity restrictions, to a cap on nicotine strength at 20mg/ml - these rules are enforced by law and any breaches are met with harsh punishments.

    You can view more about UK Vape Regulations here.

  • Batch Testing

    At EDGE Vaping, we carry out strict batch-tests on everything we produce so we can be sure every last drop of e-liquid is the highest possible quality.

    Carried out in our analytical laboratory using approved methodologies, we ensure that everything from flavour concentration to nicotine dilution are accurately tested and up to standard before a batch is released for sale.

    We also retain samples of every batch, so if a customer reports an issue, we can re-test the samples to identify any discrepancies and confirm that they conform to standards.

    Lear more about why UK vapers trust EDGE here.

  • Raw Material Testing

    in addition to finished batches, we test every raw ingredient we use, from nicotine and PG to VG and flavourings, to ensure they are of an acceptably high standard of quality before we even begin to mix them.

    As we now create our own flavour concentrates and nicotine dilutions in-house, we have even greater control over this quality than ever before.

    If a raw material fails a quality check, even by a fine margin, it is rejected and replaced with materials that do comply with our rigid quality checks.

    Explore our full EDGE compliance and safety processes here.

Vape Juice FAQs

Which Vape Kit Is Best For My Vape Juice?

Freebase and Nic salt 50-50 vape liquids are best used in vape kits that use coils rated at 1.0ohm or higher - in the case of nic salts 0.6-0.8ohm coils are popular for vapers who are transitioning from disposable vapes.

HVG vape juice is best used in sub-ohm vape kits, capable of higher wattage outputs needed to heat high-resistance coils rated at 0.9ohm down to as low as 0.12ohm.

Does vape juice expire?

Technically, no, vape juice does not expire however, it will change over time and become less enjoyable to vape.

The average vape juice will remain largely the same for over a year but as it approaches the 2-year mark after bottling, you may notice a colour change from light to dark, and a strange or intense flavour - this is down to two things: steeping, and nicotine photosensitivity.

Steeping is what causes the flavour to change over time as the mixture is exposed to oxygen - the flavour develops over time and gets stronger with age, meaning after a few years it might taste very different to what you expect when buying it fresh.

Nicotine photsensitivity is the reaction nicotine undergoes when exposed to light. It causes the mixture to turn dark yellow/brown in colour.

Does Vape Juice Stain Clothes?

Yes, vape juice can stain your clothes - it leaves a grease-like residue and the odour of the flavouring, which can remain until clothes are washed.

If you are vaping in the home, it is important to note that vape juice can also stain upholstery and soft furnishings in the same way as clothes, but this can be harder to remedy as furniture is of course harder to clean than garments.

Where Can I Find Vape Juice Deals?

We offer a range of bundles at the EDGE online vape store, including bulk buy discounts, free bottles when buying vape kits, and seasonal offers and exclusives - make sure to sign up tp our email newsletters to avoid missing the best vape deals.

Can I mix nic salt and freebase?

Mixing salts and freebase is possible, but it’s generally not recommended.

E-Liquid manufacturers, like ourselves, work very hard to produce vape juices that offer the optimal vaping experience. By changing the liquid, you may loose the consistency in flavour production and smoothness on the throat.

To learn more, click here.

Why do modern nic salt e-liquids have strong flavours?

Salts are designed to enhance flavour, providing a more satisfying vaping experience. Their lower pH allows for higher nicotine strengths without the harsh throat hit that can mute or distort flavour in freebase e-liquids. When disposable vapes came along and showcased their often bold and intensely sweet flavours, it demonstrated the potential of nic salt formulations for flavour delivery. Pushing the rest of the vape industry to produce more flavourful e-liquids across all device types. This demand for enhanced flavour has led to innovations in e-liquid formulation and a wider availability of vibrant and complex vape flavours in 10ml bottles and beyond.

To learn more, click here.

Why are nic salt e-liquids strengths different to freebase?

Nicotine strength in freebase and nic salt e-liquids differ due to their different pH levels and nicotine delivery methods. 18mg freebase nicotine will feel different to what 20mg nic salts offer. This is because the higher alkalinity of 18mg freebase can result in a significant throat hit, making it feel stronger in terms of irritation, even though the actual nicotine content is slightly lower than the 20mg nic salt.

Conversely, the lower pH of 20mg nic salts allows for a much smoother inhale, masking the higher nicotine content in terms of throat sensation but delivering the nicotine into the bloodstream more rapidly. For more information take a look at our dedicated blog post on the topic of the difference between freebase and nic salt.